Mobile App Development Costs (MSDC#10)

Unravelling the Mystery of Software Development Budgets

Let’s Talk Mobile App Development Costs!

If you’re reading this article, chances are you’re already well into the process of building a mobile app, or at least you’re seriously considering it. The question is, how much will it really cost you? And we don’t just mean the price of development, but the hidden factors that make or break your budget. In this article, we’ll dive into the world of mobile app development costs, explain what affects them, and show you how to budget properly for your project.

Now, if you’ve been following our series “Mastering Software Development Costs,” you already know we’ve touched on some important topics in earlier articles, like Why Software Testing Is Crucial for Managing Costs. If you missed it, go ahead and check it out – it’s a perfect prelude to understanding the full financial picture of software projects.

At VTS Software Ltd, we’ve helped startups, CTOs, and product managers navigate the ins and outs of bespoke software costs for years. We’re not just about delivering a product and moving on; we pride ourselves on becoming long-term business partners. We’re here to help you every step of the way, whether you’re a small business or a major player. Now, let’s get started by tackling those budget questions!

What Affects Mobile App Development Costs?

Developing a mobile app is an exciting journey, but it can also be a costly one if you don’t have a clear understanding of the budget breakdown. There are many factors at play, and it’s important to know what to expect.

Platform Choice: Native vs. Cross-Platform

One of the first decisions you’ll face is which platform to develop your app for: iOS, Android, or both. If you’re planning to build a native app, it means you’ll develop a separate app for each platform. This generally means a higher cost for application development since you’re essentially building two apps.

On the other hand, cross-platform frameworks like React Native or Flutter allow you to write one codebase that works on both platforms. This can significantly lower development time and cost. But, the trade-off is that it may not deliver the same level of performance or native feel as a native app would.

Design and User Experience (UX)

A beautiful, intuitive design isn’t just a cherry on top—it’s often a critical feature that impacts how users engage with your app. The more intricate and unique the design, the higher the price tag. So, you’ll need to weigh your priorities: do you want to go all-out with advanced design, or would you prefer a simpler, functional approach to mobile app development?

Consider this: how much does custom software development cost when you add in top-notch UX/UI design and functionality? The answer is simple: a lot more than a basic layout.

Features and Functionality

From payment gateways to geolocation services, mobile apps can have a wide range of features. The more advanced the features, the higher the price tag. Think about this: how to estimate software development cost when you want to integrate complex systems like augmented reality or real-time chat?

It’s important to prioritize your app’s features based on what your users need most and what’s feasible within your budget. Custom software development prices can vary widely depending on how many features you add to your app. The key to managing your budget is knowing what you must have versus what’s nice to have.

Development Time and Team Size

The length of time it takes to build your app and the size of the development team required are two more significant factors that affect the cost estimate to develop a software system. More developers, more hours, and more complexity naturally lead to a higher development cost for customized computer software.

To put it simply, you’ll need to ask: how much does it cost to outsource software development? Well, outsourcing can be a cost-effective option, especially if you hire talented developers from regions with lower living costs. However, this route has its own challenges, such as communication barriers, time zone differences, and the need for thorough project management.

Maintenance and Updates

Once your mobile app is live, the costs don’t stop. You’ll need to factor in software testing accounts to what percent of development cost, as well as ongoing maintenance, bug fixes, and updates. This long-term commitment is often overlooked during the planning stage. But when you’re creating bespoke software tailored to your business, you have to plan for its longevity.

A well-maintained app that regularly receives updates can retain users and stay competitive. So, how to reduce the cost of custom software development projects? Invest in robust testing during the development phase and focus on building scalable, maintainable code.

How to Get a Handle on Your Mobile App Budget

Now that we’ve covered the main factors that affect mobile app development costs, let’s dive deeper into how you can estimate and control your budget.

1. Understanding the Average Cost of Custom Software Development

One of the most common questions we get is: how much software development cost for a mobile app? Well, there isn’t a one-size-fits-all answer. But based on industry averages, a basic mobile app can cost significantly less than more advanced apps with intricate features and functionalities.

When you’re considering the development cost for customised computer software, think about the following variables:

  • Do you want a simple app with basic features or a complex, feature-rich app?
  • Will you be building for iOS or Android, or both?
  • What type of UX/UI design are you envisioning for your app?

The answer to these questions will help you narrow down your cost range and set a realistic software development budget.

2. The Model that Reduces Software Development Costs: Agile Development MVP

The good news is there’s a proven model for reducing the cost for application development: Agile development MVP (Minimum Viable Product). By focusing on building a basic version of your app with just the core features, you can launch quickly, test the market, and gather feedback. This allows you to pivot or refine the app before investing heavily in its full version.

If you’d like to dive deeper into how Agile development MVP can reduce costs and increase efficiency, we’ve written a comprehensive article covering this very topic. Feel free to check it out to understand how to apply this approach to your own app development process.

You can save on costs, test out ideas, and even attract investors without burning through your entire budget. With an Agile development MVP, you can assess user needs early on, avoid unnecessary features, and make informed decisions about your next steps.

3. Cost Effective Software Development: Outsourcing vs. In-House

If you’re trying to keep your costs low, low cost software development can be achieved through outsourcing. By hiring a development team in a country with lower labor costs, you can save a significant amount of money. However, there’s a catch. Managing an outsourced team requires solid communication and project management skills, and you’ll need to be vigilant about quality control.

On the other hand, in-house development gives you more control over the process, but it comes with a higher price tag. You’ll need to hire, train, and retain talent, which can add up. So, what’s the best approach? It depends on your resources, timeline, and project complexity.

If you want to explore the ins and outs of outsourcing vs. in-house development in more detail, we’ve written an article dedicated to this topic. Check it out for tips on how to decide which option is the best fit for your business and budget.

4. Software Testing: Don’t Skip It!

No matter how sleek or cutting-edge your app is, if it’s not properly tested, it could have bugs, glitches, or even security vulnerabilities that could cost you users and money. Software testing accounts to what percent of development cost? It’s significant! But don’t be tempted to cut corners here. Skipping testing can lead to bugs, glitches, and unhappy users, which ultimately increases your costs in the long run.

We understand the importance of software testing, and we’ve written an entire article on this topic to help you understand why testing is so crucial in reducing future costs and improving the overall quality of your mobile app. If you’re serious about building a reliable, well-functioning app, make sure to check out our article on software testing. It’ll save you a lot of trouble down the road.

Time to Take Action and Get a Free Consultancy!

Congratulations! You now have a solid understanding of mobile app development costs and the factors that go into estimating your software development budget. But there’s no need to tackle this journey alone. At VTS Software Ltd, we specialize in guiding startups, CTOs, and product managers like you through the complex world of custom software development.

Here’s the exciting part: We’re offering a free consultancy session for your business! Whether you need help understanding how to calculate cost of software development, or you’re looking for advice on how to build a cost-effective strategy for your mobile app, we’re here to help.

So, what are you waiting for? Go to our contact form and get free consultancy for your business today! Together, we’ll work on optimizing your software development budget and creating a mobile app that meets your goals without breaking the bank.

Let’s make your mobile app a success—get in touch now!



By understanding the various aspects of software development cost and knowing how to strategically plan for them, you’re in a great position to make informed decisions. Whether you’re building a simple app or a complex platform, VTS Software is here to support you at every step.

Ready to start building your app with confidence? Reach out to us now!

Author: Mateusz Chmielewski

Senior software developer at VTS Software.

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